Ways to Work Together:
If any of the below services interest you, please fill out this contact form, indicating which service you are interested in, and I will get back to you as soon as possible.
For Brands:
60-Minute Strategy Session
Trying to figure out how you should enter the China market? Looking to improve your current China strategy? Thinking about running a new campaign or launching on a new platform but not sure if it’s the right choice for your brand? Let’s have a 60-minute strategy session where I can provide you with knowledge and insights that will bring clarity and direction to your China marketing strategy, help you be more effective, and achieve better results.
Before our call, I’ll send you a questionnaire asking you for some background on your business and goals, and to share 3 specific issues you want to focus on. This helps us optimize our time. After our session, you receive a recording of our call!
China Strategy Audit
In this audit, I will take a professional look at your brand’s current presence and activity in the China market, do a full SWOT analysis, and put together an actionable plan to improve. The benefit of having me do an audit is that I am objective. I am not an agency trying to earn your business or persuade you to use one platform over another. I will give you honest advice based on my industry expertise.
The audit can cover your entire China marketing strategy or focus in on one specific aspect or platform that needs help and it includes a 60-minute call to go over key findings.
Virtual or In-Person Workshops
Bring your team or organization up-to-speed on China’s social media marketing landscape. Trainings are tailored to your desired topics and specific needs and typically include:
- An overview of China’s key social media platforms such as Weibo, WeChat, Xiaohongshu and Douyin
- Case studies and current trends in your industry
- Influencer marketing best practices
- China consumer insights
Trainings can take place either at your office or virtually through Zoom. All training materials will be made available to attendees following the presentation.
Keynotes
If you’re looking for someone to deliver a keynote on China social media marketing, China influencer marketing, Chinese consumer trends or e-commerce live streaming in China, look no further.
As a well-known China marketing thought leader, I’ve delivered insight-filled talks on stages around the world. With my background in broadcasting as a podcast host and former TV host, I bring a dynamic energy to my speeches that will keep your audiences awake and engaged.
Contact me for a more detailed list of current speaking topics.
For Investors:
60-Minute Consulting Calls
I am frequently called upon for by institutional investors and expert networks around the globe.
As a former live streamer in China, I am often sought out for insights into China’s live streaming industry by investors trying to understand popular entertainment streaming platforms such as MOMO and YY, as well as key players in China’s new e-commerce live streaming trend.